GUIDES & RESEARCH

Practical marketing guides for better decisions

Explore independent software research, strategy explainers and practical workflows connecting marketing goals with the right tools.

5 Best AI Brand Sentiment Tools 2024
Marketing Guide

5 Best AI Brand Sentiment Tools 2024

Want to know what people are saying about your brand online? These AI tools can help: Brandwatch: Powerful real-time monitoring and customizable dashboards Sprout Social: Social media management with sentiment analysis in 30+ languages…

Aug 17, 2026Read article →
Screen Sharing Security: Best Practices 2024
Marketing Guide

Screen Sharing Security: Best Practices 2024

Screen sharing is crucial for remote work, but it comes with risks. Here's how to keep your virtual meetings safe in 2024: Use end-to-end encryption to protect your data Implement multi-factor authentication (MFA) for…

Aug 17, 2026Read article →
10 Screen Sharing Security Tips 2024
Marketing Guide

10 Screen Sharing Security Tips 2024

Screen sharing is crucial for remote work, but it comes with risks. Over 60% of companies have faced security issues during virtual meetings. Here's how to keep your online meetings safe: Set up unique…

Aug 17, 2026Read article →
10 Ways to Reduce Subscription Churn in 2024
Marketing Guide

10 Ways to Reduce Subscription Churn in 2024

Want to keep your subscribers and boost profits? Here's how to slash churn in 2024: Simplify sign-ups Offer proactive support Streamline cancellations Create clear pricing tiers Guide users to success Provide easy-to-follow tutorials Fix…

Aug 17, 2026Read article →
10-Point Mobile Template Design Checklist
Video & Creative

10-Point Mobile Template Design Checklist

Want to nail your mobile template design? Here's what you need to know: Responsive Design: Make it work on all screens Speed Optimization: Aim for under 3 seconds load time Content Layout: Put important…

Aug 17, 2026Read article →
10 Best Backlink Alert Tools 2024
SEO & Search

10 Best Backlink Alert Tools 2024

Looking to stay on top of your backlink game? Here's a quick rundown of the top 10 backlink alert tools for 2024: Ahrefs - Real-time tracking, deep analysis Semrush - Huge database, toxic link…

Aug 17, 2026Read article →
7 Best User Behavior Analytics Tools 2024
Analytics & CRO

7 Best User Behavior Analytics Tools 2024

Want to boost sales and improve user experience? User behavior analytics (UBA) tools can help. Here's a quick rundown of the top 7 for 2024: Hotjar: Visual tracking with heatmaps and session recordings Mixpanel:…

Aug 17, 2026Read article →
5 AI Tools for A/B Testing in 2024
Analytics & CRO

5 AI Tools for A/B Testing in 2024

Here's a quick rundown of the top AI-powered A/B testing tools for 2024: Optimizely: Full-scale platform for complex testing, best for large enterprises VWO (Visual Website Optimizer): User-friendly tool with visual editor, suits businesses…

Aug 17, 2026Read article →
Domain Authority: Link Building Guide 2024
Marketing Guide

Domain Authority: Link Building Guide 2024

Want to boost your website's search rankings? Here's how to build links and increase your Domain Authority in 2024: Focus on quality backlinks from high-DA sites (70+) Create original, link-worthy content Audit and clean…

Aug 17, 2026Read article →
10 Best Video Conferencing Apps 2024
Video & Creative

10 Best Video Conferencing Apps 2024

Looking for the top video conferencing tools in 2024? Here's a quick rundown of the 10 best options: Zoom: User-friendly, feature-rich, great for businesses of all sizes Microsoft Teams: Seamless Office 365 integration, ideal…

Aug 17, 2026Read article →
5 Best Backlink Monitoring Apps 2024
SEO & Search

5 Best Backlink Monitoring Apps 2024

Looking to keep tabs on your website's backlinks? Here's a quick rundown of the top 5 backlink monitoring apps for 2024: Ahrefs Mobile: Real-time alerts, huge database, pricey ($99-$999/month) SEMrush Mobile: All-in-one SEO tool,…

Aug 17, 2026Read article →